Skip to content
Menu
RoboJackets
  • Teams
    • BattleBots
    • RoboNav
    • RoboCup
    • RoboRacing
    • RoboWrestling
  • Outreach
  • Training
    • Software Training
    • Firmware Training
    • Electrical Training
    • Mechanical Training
  • Calendar
  • News & Media
    • Newsletter
    • Technical Reports
  • Our Sponsors
  • Join Us
  • FRC Kickoff
RoboJackets

Sponsorship Reform and Strategy

Posted on July 6, 2021July 6, 2021

Managing sponsorships is an important part of the responsibilities of RoboJackets leadership. Sponsors provide funds, parts, and oftentimes jobs to our many members. Up until 2019, this role was usually taken on by the President and Project Managers, who, on top of their many other responsibilities, would be in charge of organizing recruiting events, reaching out to companies, and handling any incoming correspondence from entities interested in sponsoring RoboJackets. Last year, the appointed position of Sponsorship Chair was created to alleviate some of the strain on elected leadership and centralize the management of sponsor relations.

As the inaugural appointee, Brian Epstein worked with then-President Alex Field to define the position’s responsibilities. He spent the rest of the year building out a formal structure for managing communications with sponsors. This included overhauling the sponsorship packet with the help of our PR Chair Cameron Loyd, and migrating correspondence tracking from spreadsheets to Hubspot. He leveraged Hubspot’s customer relationship management (CRM) system, which “consolidates all the sponsor information to one location, and allows us to more easily track sponsor engagement and benefit utilization.” What was previously handled primarily by the President or Project Managers through their individual inboxes is now managed and tracked through a centralized pipeline process. Incoming Sponsorship Chair Bennett Bush is excited to start building relationships with current sponsors, saying “I’m hoping to set up and facilitate multiple recruiting events – events that weren’t possible last year due to COVID – to our [eligible] sponsors.” He also hopes to create new relationships by heavily increasing our cold calling efforts. 

When asked about long term plans, Alex Field envisions the role to evolve from initiator to facilitator, saying, “I think project managers and other leaders will have a much easier path to getting involved in the business side of [RoboJackets] due to the development of a proper system to reach out to companies.” He also hopes that we can expand the types of interactions we have with our sponsors, including sponsorships for longer projects and events to give our thanks to companies that support us.
You can learn more about our sponsorships and view our Sponsorship packet here: https://robojackets.org/our-sponsors/

Recent Posts

  • Battlebots Goes to NHRL!
  • Meet the Core Officers
  • Kirbii Enters the Dohyo at Robogames 2023
  • RoboCup Qualification
  • A New Competition from evGP Autonomous

Recent Comments

    Archives

    • July 2023
    • April 2023
    • February 2023
    • December 2022
    • October 2022
    • July 2022
    • May 2022
    • March 2022
    • January 2022
    • December 2021
    • November 2021
    • October 2021
    • September 2021
    • August 2021
    • July 2021
    • June 2021
    • May 2021
    • April 2021
    • March 2021
    • February 2021
    • January 2021
    • December 2020
    • November 2020
    • October 2020
    • September 2020
    • August 2020
    • July 2020
    • June 2020
    • September 2019
    • August 2019
    • January 2019

    Categories

    • April 21 Newsletter
    • August 21 Newsletter
    • August Newsletter
    • Blog
    • December 21 Newsletter
    • December 22 Newsletter
    • February 21 Newsletter
    • January 21 Newsletter
    • January 22 Newsletter
    • January 23 Newsletter
    • July 21 Newsletter
    • July 22 Newsletter
    • June 21 Newsletter
    • March '23 Newsletter
    • March 21 Newsletter
    • March 22 Newsletter
    • May 21 Newsletter
    • May 22 Newsletter
    • Newsletter
    • November 21 Newsletter
    • November Newsletter
    • October 21 Newsletter
    • October Newsletter
    • September 21 Newsletter
    • September 22 Newsletter
    • September Newsletter
    • Summer 2023 Newsletter

    Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org

    Additional Links

    • COVID-19 Guidelines and FAQ
    • Contact Us
    • Our Sponsors
    • FIRST Robotics Competition Kickoff
    • About RoboJackets, Inc.
    • Alumni Association

    Follow us

    • Facebook
    • Instagram
    • Twitter
    • Newsletter
    • YouTube
    ©2025 RoboJackets | Powered by WordPress and Superb Themes!